Freely place almost anywhere in the room with the large 360° air intake.
Unlike some air purifiers with strict rules for placement, Blue family models use a 360-degree air intake, meaning you can place the air purifier almost anywhere in the room without compromising performance.
Blue Pure Auto models feature the Auto mode setting to help maintain a comfortable room environment. When enabled, the air purifier auto-increases fan speed when diminishing air quality is detected by the particle sensor (when cooking, vacuuming, etc.) and returns to a lower speed once pollution dissipates.​
Orders ship free and typically arrive within 5 business days in most states. Charges may be incurred for Alaska and Hawaii.
Breathe easy with a 60-day in-home trial period. If you're not happy, we'll help arrange for a free return.
Guarantee clean air for years to come by extending your 1-year warranty coverage for up to 2-years.
Shop our full selection of Blue family replacement filters and colorful pre-filters.