Meet the Blue family

Signature performance
with customizable design
Explore now
Blueair Blueair Blue Pure auto family lined up on beige background
Plug and play simplicity
Blueair prefilter icon
Customizable washable
pre-filter colors
Blueair high performance air purifier icon
High performance in a lightweight, compact package
Blueair one button control icon
Simple one-button control
Blueair 360 air intake icon
360° air intake so you can place anywhere
Meet Blue

Blue models increase fan speed when diminishing air quality is detected (when cooking, vacuuming, etc.) and return it to a lower speed once pollution dissipates.

Explore our Blue air purifiers

Blue 3410
Blue 3610
Joy S 
Quick View See Details
Blue 3410 360 View
Quick View See Details
Quick View See Details
Joy S  360 View
Blueair Blue air purifier with a pet
Blueair British Health Professional Academy
Trusted Education Partner of British Health Professional Academy
Blueair Mama-reporter Certified
Mama-reporter Certified
Blueair TestMagazine
TestMagazine Award 2021
Blueair Image
Top Parent World Choice 2022
Signature performance
Blueair Infographic transcript: (Icons left to right) Actively removesPM 2.5, Dust, Pollen,MOld, Pet Dander, bacteria and viruses, dust mites , vocs, chemicals. smoke, cooking odors
Blueair Image
Captures 99.9% of SARS-COV-2 (COVID-19)*



*Blue Pure 411 Auto/Blue 3210 tested to remove SARS-COV-2 in a 640ft³ chamber, in 60 mins on high. Performed under standard laboratory conditions and actual performance may vary. Not proven to kill SARS-CoV-2 or prevent transmission of COVID-19.

Blue Pure 211+
“Stylish and easy to use”

“Stylish, easy to use, and works great. There is so much less dust accumulation in our home after starting to use. I love the pre-filter colors and change it weekly to clean the filter, but also get a fresh pop of color!”


Spectraldis

Blue Pure 211+ Auto
“Helps with wildfire smoke!”

"Love this air purifier. We’ve had a lot of smoke this summer and Blue Pure has been a lifesaver!"


Hannah


Pure Fan Auto
“Like a functional art piece!”

Never before have I loved the look of a fan until I tried Blueair Pure Fan Auto. It looks terrific in my contemporary-styled family room. Not only do I love the look of the fan, but Blueair has given it some great features.


surely1

Blue Pure 411 Auto
“I can tell the difference in the air quality”

“Perfect size for my bedroom, quiet for sleeping and I can tell the difference in the air quality. I recently purchased a larger unit for my main living area and liked it so much bought this unit for my bedroom. Quality products - definitely worth the price.”


Cindi

Meet the families of Blueair purifiers
Explore all
Independently proven performance
Blueair Aham verified logo
Verifide® for performance and
Clean Air Delivery Rate (CADR).
Blueair energy star logo
Rated as energy-efficient
air purifiers.
Blueair Quiet Mark logo
Identified as one of the quietest
products within the category.
Blueair CAlifornia Air Resource Board logo
Certified to meet ozone
safety standards.
Blueair Intertek certified zero ozone logo
Zero Ozone Verified (<5 ppb) by
Intertek Sustainability Program.